Niedoboryodpornosci.pl website
CLIENT: Baxter
YEAR: 2015
COMPONENTS USED:
The Niedoboryodpornosci.pl website is an open information platform created for patients. Its goal is not only to provide knowledge and information about primary immunodeficiency, but also to support patients and their loved ones.
The platform allows its users to download materials, take risk tests and ask a healthcare specialist some questions.
Active Pharma’s work included:
- Designing a modern and user-friendly graphic layout
- Creation and implementation of the responsive website (adapted for mobile devices)
- Enabling patients to ask experts questions (ActiveKOL)
- Support for the campaign using Google advertising tools