Logo: Active Pharma Sp. z o.o.


iTouch CLM 2.0 Urology campaign

iTouch CLM 2.0 Urology campaign

YEAR: 2014


Active Pharma’s task was a complete implementation of the iTouch CLM 2.0 system.

The Medical Representatives underwent the iTouch CLM 2.0 application training. During the two-day training they were able to acquaint themselves with iPad Air and everything the application has to offer. It was the first implementation of the application’s two new system modules: post call mailing and post call reminders.

The module of the ToDo Assignment supported the day-to-day work of Medical Representatives. With this function they can easily set reminders concerning planned activities such as, e. g. carrying out a presentation, a survey, a meeting or sending an e-mailing.

Active Pharma’s work included:

  • Implementation of the presentation on the server
  • Import of the e-mailing
  • Loading of the relational database
  • Development of a system, database and application layer in order to create a local server for the iTouch CLM 2.0 application
  • Tests and implementation of the project
  • Configuration of the analytical environment for District Managers
  • iTouch CLM 2.0 application training for two teams of Medical Representatives
  • Analytics 2.0 training for the Product Manager


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