Logo: Active Pharma Sp. z o.o.


ActiveCLM for the Herceptin and Avastin project

ActiveCLM for the Herceptin and Avastin project


YEAR: 2009/2010


In collaboration with Roche, Active Pharma implemented the ActiveCLM for the Herceptin and Avastin Project. The ActiveCLM system was actively used in May 2009 – March 2010. The campaign was aimed at oncologists.

By using the ActiveCLM system, content became more attractive and interesting to physicians. The data was collected from the doctors in a fast and effective way (thanks to the CLM Analytics module).


Active Pharma’s work included:

  • creating an interactive presentation
  • graphics and animation design
  • programming


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